B2B Lead Generation and Appointment Setting
Appointment Setting is the New Normal
A well timed, professional and relevant lead generation phone call can influence a decision maker or key contact to move to the next stage in your engagement process. And whether it’s a telephone appointment, online or face-to-face meeting, or to attend an event, B2B appointment setting is an excellent way to generate a consistent flow of B2B leads. Focus One have been delivering B2B Lead Generation and Appointment Setting for 15 years so you can be confident that we’ve got you covered.
B2B Lead Generation and Appointment Setting
Appointment Setting is the New Normal
A well timed, professional and relevant lead generation phone call can influence a decision maker or key contact to move to the next stage in your engagement process. Whether it’s a telephone appointment, online or face-to-face meeting, or to attend an event B2B appointment setting is an excellent way to generate a consistent flow of B2B leads.
We're B2B Lead Generation and
Appointment Setting Experts
Focus One have been delivering business telesales and telemarketing appointment setting for start-ups, SMEs and blue-chip clients since 2005.
B2B Teleprospecting, Appointment Setting and Lead Generation is arguably the most important task for any B2B company. However, it’s also one of the biggest challenges they face, so it can be a constant headache for business owners and sales reps. The problem is that generating new B2B leads is a difficult and time consuming process, but it is essential in order to build a consistent list of prospects and leads.
Most sales reps and business owners already spend much of their time dealing with existing customers, and maintaining customer relationships, while doing all the necessary administrative and operational work. All of this leaves very little time for prospecting and building a new pipeline of leads.
We're B2B Lead Generation and
Appointment Setting Experts
Focus One have been delivering business telesales and telemarketing appointment setting for start-ups, SMEs and blue-chip clients since 2005.
B2B Teleprospecting, Appointment Setting and Lead Generation is arguably the most important task for any B2B company. However, it’s also one of the biggest challenges they face, so it can be a constant headache for business owners and sales reps. The problem is that generating new B2B leads is a difficult and time consuming process, but it is essential in order to build a consistent list of prospects and leads.
Most sales reps and business owners already spend much of their time dealing with existing customers, and maintaining customer relationships, while doing all the necessary administrative and operational work. All of this leaves very little time for prospecting and building a new pipeline of leads.
How We Approach B2B Lead Generation and Appointment Setting
1. Business list build
Focus One will build or source a calling list for your campaign. A typical campaign will target 300 companies with 1000 calls allowing for multiple sweeps of the database.
2. Campaign guide
We will write a customised campaign guide and script with input from you around the core message and qualification questions. We know how to deliver a call but you are experts in your industry.
3. Call - Email - Call
A 1000 call campaign will run for 6 – 8 weeks. Focus One’s approach of call – email – call allows for multiple sweeps of the database until we engage the key contact and move them forward in your sales process.
4. Lead handover
We have a few options. We can update an Excel file with leads generated and pass to you daily or you can design a lead form on your CRM system that we then upload the positive outcomes to in real time.
How We Approach B2B Lead Generation and Appointment Setting
1. Business list build
Focus One will build or source a calling list for your campaign. A typical campaign will target 300 companies with 1000 calls allowing for multiple sweeps of the database.
2. Campaign guide
We will write a customised campaign guide and script with input from you around the core message and qualification questions. We know how to deliver a call but you are experts in your industry.
3. Call - Email - Call
A 1000 call campaign will run for 6 – 8 weeks. Focus One’s approach of call – email – call allows for multiple sweeps of the database until we engage the key contact and move them forward in your sales process.
4. Lead handover
We have a few options. We can update an Excel file with leads generated and pass to you daily or you can design a lead form on your CRM system that we then upload the positive outcomes to in real time.
5 Reasons to Outsource B2B Lead Generation and Appointment Setting
- Increase your bandwidth without increasing your headcount
- Fill your pipeline with engagement ready leads
- Keep your team focused on sales
- Manage your resources and improve cash flow
- Frees you up to do what you do best
What Our Clients Say
What Our
Clients Say
Our Services
Appointment Setting
The key to successful B2B appointment setting is to delegate the prospecting task, allowing your sales team to focus on engagement ready warm leads and meeting prospects.
Data List Cleansing
Clean business data means a healthy sales ecosystem. In compliance with GDPR regulations, we process your database to ensure your business contact information is up to date.
Webinar Support
Our team are adept at designing and handling outbound campaigns to register attendees for every type of event from online webinar registrations to conferences, seminars and trade shows.
Customer Feedback
How satisfied are your customers? A B2B customer feedback programme is an investment in the relationship between your company and your B2B customers.
Appointment Setting
The key to successful B2B appointment setting is to delegate the prospecting task, allowing your sales team to focus on engagement ready warm leads and meeting prospects.
Data List Cleansing
Clean business data means a healthy sales ecosystem. In compliance with GDPR regulations, we process your database to ensure your business contact information is up to date.
Webinar Support
Our team are adept at designing and handling outbound campaigns to register attendees for every type of event from online webinar registrations to conferences, seminars and trade shows.
Customer Feedback
How satisfied are your customers? A B2B customer feedback programme is an investment in the relationship between your company and your B2B customers.
Sectors
Software
Working with start-ups and industry leading software companies to introduce software products and services to the market.
Technology
Focus One works with leading technology companies to create business opportunities within this fast-paced sector.
Manufacturing
Working with manufacturing companies as an industry growth partner to develop viable sales pipeline opportunities.
Business Services
Focus One works with business services providers drawing from a wide range of industries to develop their sales pipeline.
Financial Services
Generating new business opportunities while observing regulatory obligations as they apply to your sales campaign.
15 YEARS OF EXPERT B2B TELESALES AND LEAD GENERATION
We're Ready When You Are
Looking for help with a project?
Call us or complete the form and we will be in touch as soon as possible.
15 YEARS OF EXPERT B2B TELESALES AND LEAD GENERATION
We're Ready When You Are
Looking for help with a project?
Call us or complete the form and we will be in touch as soon as possible.